Rachel Brenke Wppi

WPPI 2015: The Business Institute

Come see TheLawTog at WPPI in Vegas in February!    The University is all about setting your business up right, discovering new marketing tools, and best practices for selling great products to increase your bottom line. If you’re a photographer just starting out, or have been in business a few years looking for a plan…

How I failed at Corporate America

How I failed at Corporate America

Sitting at a cubicle staring into my fourth cup of coffee (no judgment y’all) was not what I wanted.  I had awesome co-workers. wonderful pay. freaking amazing benefits. But all I wanted to do was Office-space-style the copy machine every single time I found myself mindlessly running copies for someone else.   “This is what…

Valentines Marketing for Boudoir Photographers

3 Quick Tips for Valentine’s Boudoir Marketing

If you want boudoir shoots for Valentine’s Day, the time to start marketing is now! Valentine’s Day is one of the most profitable holiday bookings of the year for boudoir; women are thinking about romantic ways to surprise their men! According to Google trends, searching the term “Boudoir” spikes in January and February. If you want more…

photography copyright

Photography Copyright Misuse: Only The Smile Remained

 “Defendants removed so much of the original that, as with the Cheshire Cat, only the smile remains.”   There are many blogs that discuss the legal ramifications of using other people’s images without consent – photography copyright misuse. However, what about the person who receives consent or a non-exclusive right to use a specific photograph…

Rachel Brenke

How having children ruined my business dreams

I remember the day that I realized my children had ruined my business dreams. Shattered. Torn. Nothing like I had envisioned.   I was sitting at my desk during law school, trying to run a photography business, be a mom, be a wife, and just survive the day.  I remember thinking “This is absolutely nothing…