Contracts scare me. They make me think of all the things that can possibly go wrong. I’m compelled to get out a magnifying glass before signing one to avoid the having someone arrive on my doorstep at a later date to collect my first born. Don't be scared, check out the Ultimate Free Guide to Photography Contracts here!
Okay, I’m exaggerating my contract anxiety a bit. But it’s true that I rely on contracts in my business mainly as a way to cover my butt. They clarify expectations, identify the responsibilities of all the parties involved and protect our collective derrieres.
Thanks to some of my super-creative marketing friends, I’ve learned that your contract can also be used to make more money. Hallelujah!
We’re not talking about adding hidden fees in the teeny, tiny print, either. That would be highly uncool.
What you include in your contract sets the stage for more wedding leads and maximum profits for your photography business.
Real Weddings = Real Cash = Success
So check out these two simple contract provision strategies are great ways to add to your bottom line.